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Tag: Saint Petersburg

Hustleburg Episode 13 – Interview with SPS Home Inspection’s Scott Surridge

“Get a Home Inspection… It’s Worth the Investment”

To follow up the last interview episode, it seems fitting to hang out in the real estate realm as Brett sits down with SPS Home Inspections‘ Scott Surridge. No matter where you are in Tampa Bay, Scott can offer the peace of mind you need when purchasing your next home.

Brett and Scott discuss what most people don’t know about their own homes, the craziest thing he’s found in an inspection, and what’s so important about inspecting the home you’re about to purchase. 

Get Peace of Mind from SPS Home Inspections, LLC

Connect with Scott here:

Facebook
E-Mail
Call

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Hear Your Question, Answered, on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Transcription below done by Otter.ai.

If you have a question about marketing, building your brand or operating your small business that you’d like to have answered on a q&a episode, please visit beyond your side hustle comm slash podcast question to submit it. In this episode, I have the opportunity to speak with Scott Surridge from SPS home inspections. Enjoy. 

Brett Bittner
Tell me a little bit about why it is that you are a home inspector what is it that got you into that line of work?

Scott Surridge 
Well, I first started building houses when I was 17. And I’m 57 now so it was a natural progression from time that I finished building homes to go into some sort of profession where I’m more of a counselor or advisor and Home Inspection seems to be the next step to go.

Brett Bittner
So not swinging the hammer anymore. You wanted to be more of somebody who’s guiding someone through that home buying home selling process to make sure that the house was ready for them to either move in or sell to somebody else, right?

Scott Surridge 
Correct. Yeah, I am the go between for the buyers and sellers and making sure that the buyer is purchasing a product that is that is secure and sound.

Brett Bittner
Okay, who is your kind of ideal client? Are you mainly working with buyers? Are you mainly working with sellers? Is it a mix of the two or are you just coming in when a real estate agent that has you listed as the two or three inspectors to check out?

Scott Surridge 
It’s all three situations… sellers, buyers and realtors. I’ve been in the business for eight years inspecting only and building houses for 40. But for the past eight years, it’s a referral business I’ve never advertised and never had to. And buyers are the mainstay, whether they’re a referral from a friend or whether they’re a referral from a realtor. We do get sellers I will knock on sellers doors for for sale by owners and ask them if they would like a home inspection done to understand what they might expect in the sale of their home. And that is a very good way to help the seller out but I like working with buyers and making sure that they’re understanding what they’re purchasing with a major investment.

Brett Bittner
So you talked about having a background in construction previously, you’ve been solely in the home inspection business for the last eight years. What else do you bring to the table? What kind of education In addition to the construction background?

Scott Surridge 
Well, as I mentioned, I started building houses framing houses when I was 17. I’m from way upstate New York near Rochester area. And when I moved down here 30 years ago, I continued to build build homes and mainly waterfront homes in Mira Bay and mocha Sega Bay, and we also started Chevelle. So I’m used to the larger custom homes. So I was involved in the total process of building those homes starting as a framer and then working up to be a superintendent and project manager. So over 40 years I’ve gained a lot of experience in understanding the home from the ground up. Now is there any kind of education training certification that comes that somebody who is looking for a home inspector should be looking for, there are certifications from the state it is mandatory if you are a home inspector that you’d be licensed by the state There is a state test that needs to be taken for the individuals who don’t qualify for being grandfathered in I, I was grandfathered in because of my experience. However, I’m also a member of the National Association of Certified Home Inspectors, which does require that you do take that state test for where you’re located, and that you pass that test with a 75 or better. I got a 99.

Brett Bittner
Oh, there’s that one question, isn’t there? Always one there’s always one, of course. Now, if you’re a homebuyer and you’re entering the home inspection process, what is it that they should expect in that in that whole thing from choosing a home inspector, getting the inspection done, understanding what it is and what it means? Like, walk us through that whole thing, because that’s something that I imagine especially first-time homebuyers, and probably even first-time home sellers have no idea about this.

Scott Surridge 
Very true, but what you want to do is to be able to check the background of the home inspector that you’re choosing ask them questions. Are they licensed in that state? What is their experience in building homes? Were they a handyman where the electrician were they an actual contractor. I myself do still have my building license for the state of Florida. But I don’t use it. It’s on a voluntary hiatus, I guess you’d say okay, but the buyers should always ask for references and do background checks and make sure that they understand who the person is that’s going to be doing the inspection. They should expect their inspector to go through the entire home be in the attic, lock the roof. Take the air conditioning system apart, look at the coils take the cover off of the electrical panel, make sure the wiring inside his proper check outlets, windows, everything that’s accessible. They should be testing you Looking in cabinets, under under everything, and if you have to move a couple of things in the hall to be able to be complete, move a couple of things. Now, how long should a process like this take when they’re actually doing the inspection? It depends on the square footage of the home. I mean, an average home here in Florida somewhere between 1500 and 2500 square feet. smaller ones are generally an hour and a half, you can go you know, two hours, I myself generally take about two hours for 2500 square foot home. I work alone, so it’s just me. If you have two people, sometimes it takes a little bit less, but there’s no reason to spend four hours and have a 60 page report for a 2500 square foot home.

Brett Bittner
You mentioned a number of pages in the report. What’s the average that you would expect to see for a home that’s ready to be to be closed on essentially?

Scott Surridge 
Well, in general like a 2000 square foot home somewhere between 25 and 35 pages of information. Okay, that includes photos and descriptions of everything that’s going on with it. Written in layman’s terms, mainly, but enough technical term that the licensed individual that has to do repairs understands what’s going on.

Brett Bittner
Now following a home inspection, what is that home seller going to have to go through?

Scott Surridge 
The seller is going to talk to the selling agent and the buyer agent talk back and forth and the buyer will make requests of what might they want fixed, and then seller, depending on the contract that’s written, seller may have to fix certain things, but generally the safety issues are what the seller should have to fix. Now in the state of Florida, you do not have to bring the house up to current code when you’re selling it. However, if there are safety issues, even if you haven’t, as is contract, generally the seller should fix those items.

Brett Bittner
So, we’re talking major things like an electrical issue or a wiring thing where it’s obvious that someone safety is going to be in debt in jeopardy. Correct?

Scott Surridge 
Yeah, there’s certain electrical panels that insurance companies won’t insure. Sylvania established federal Pacific. specific names that insurance companies have deemed unsafe. Different types of electrical wiring are supposed to have gfcis in certain wet areas. Certain years they weren’t required, but I still suggest they put them in. Same thing with smoke detectors and bedrooms. It’s very common that you don’t find smoke detectors in bedrooms. In older homes that are 90s or earlier. I always suggest that you put those in.

Brett Bittner
Okay. Now what are you doing currently to ensure that you have a full calendar of inspections?

Scott Surridge 
Mainly, I have a Facebook page that’s SPS on inspections, LLC. And my business is word of mouth and referrals so I don’t generally advertise because I’m just so busy. I mean I’m doing 10-15 a week on average. In 2017, I did 449 inspections Wow. And in 2019, I did 432.

Brett Bittner
Okay, so you’re keeping pretty busy. 

Scott Surridge
I’m very busy. Yes sir. What it shows is that if you’re good at your profession, the referrals come.

Brett Bittner
Yeah. You’re adding value to somebody’s transaction, correct?

Scott Surridge 
Yeah, I’m when I’m when I’m being referred by a realtor especially. Now I’m an extension of that realtor.

Brett Bittner
Right. So, your reputation is not the only one on the line. There’s is as well.

Scott Surridge
Correct.

Brett Bittner
That’s awesome. I’m glad that you see things that way because a lot of people are in a transactional mindset and not realizing how much relational, even when it’s generally a one-off service because I mean, how often are you going to have a home inspection done maybe two, three times in your lifetime.

Scott Surridge 
Correct Yeah. I mean, it’s, it’s essential that you have customer service in this business and you make sure you have a conversation with the buyers, and they understand exactly what they’re getting. And when there are items that need to be corrected, they understand why they need to be corrected and how they should be corrected.

Brett Bittner
Now, what is something that you’re looking to do to help grow? I mean, you seem pretty busy. Is there anything that you can foresee utilizing to help either maintain or increase how busy you are?

Scott Surridge 
Yes, I’m always looking for new ventures. But I originally started over in Hillsborough County. Over in the south shore area and moved over here with my wife to St. Pete Beach, last year, April and I’ve been marketing myself In the local areas, there’s a lot of real estate firms over here and I go and talk to realtors and slowly moving you know things in this area and tend to do more work on the Pinellas side of the bay.

Brett Bittner
Okay. What, if you had to estimate, is the biggest surprise that you found when performing a home inspection? I mean, we’re talking like an alligator under the house kind of a surprise like suddenly you completely did not expect.

Scott Surridge 
Nothing like that. Couple of rodents underneath homes here and there snakes but you know, nothing drastic. But the surprise item that I found was a garage slab in a house that had collapsed in one corner and there was no structural damage on the exterior walls. There was no tree roots in the area, no plumbing in the area. It ended up being that the material underneath the house was not compacted properly in the in the garage, floor sink. That was from an engineer.

Brett Bittner
Okay, what is something that a homeowner probably doesn’t know about their home when they’re selling it that your average home inspector is going to find?

Scott Surridge 
Electrical panels and aluminum wiring over here and St. Pete and St. Pete Beach area homes that were built in the 70s. Due to the Vietnam War, they stopped using copper because they needed to copper for bullets. So they started using aluminum wire, and it’s it was very prevalent in the late 60s, early 70s. You do not need to completely rewire the house you need to have corrections made with the aluminum wiring connectors, licensed electricians would complete that service.

Brett Bittner
Okay. Now, is there anything that you are reading, watching or listening to to help you in business and to grow your business?

Scott Surridge 
I get a monthly newsletter from the National Association of Certified Home Inspectors, and that has a lot of good information in it. I’m doing a lot of research online for four codes, like to go to sleep at night. So break out the codebook. And read that a little bit.

Brett Bittner
Oh, you mean, that’s not what you’re reading on the beach? 

Scott Surridge 
No. But there’s always information with some of the pages on the on websites for the National Association of Certified Home Inspectors, there’s conversations going on. So you learn a lot by reading different things the inspectors will put in Well, I have this problem and what’s the what’s the remedy? So there’s a lot of learning there. And also we have to have recurring credits for our license. So we always have to take new courses and keep up to date on.

Brett Bittner
Okay. When you’re not on a ladder, shining your flashlight, carrying your clipboard around, inspecting a home, What’s your favorite thing to do here in St. Pete?

Scott Surridge 
Being on the water. My wife and I are very much salt water people and we take the boat out go to the sandbar have a couple of beers and just relax and watch life go by. 

Brett Bittner
That sounds awesome.

Scott Surridge 
So that’s a great reason to have left upstate New York to me down here and enjoy the 300 plus days of sunshine that we get and works for me every weekend.

Brett Bittner
Awesome. So where can people find out more about you and SPS Home Inspections online? Is there a phone number that they can call? This is your opportunity to plug yourself so people can find you and hire you to inspect their home. 

Scott Surridge 
The best way to reach me is my phone number is 813-245-6088 or you can go to my Facebook page which is SPS home inspections, LLC. There’s different areas there where you can contact me and also make an appointment. You can read the reviews and I look forward to Talking to new people every day.

Brett Bittner
Is there anything else you’d like to share with the audience of Hustleburg?

Scott Surridge 
Not at this time except make sure if you are getting a purchasing a home, get a home inspection. It’s worth the investment.

Brett Bittner
Awesome. Scott, thank you so much. I really appreciate you appearing on Hustleburg.

Scott Surridge
I appreciate your time, sir. Thank you.

I’m Stuck About Where to Start Creating Content for My Business

This was a response to a question in Episode 4 of Hustleburg, an episode devoted to answering your questions.

You should start creating content in two ways. The first place to find guidance will be from listening to your customers. Listen for what it is that they need. By listening for their needs first, you begin to understand how your business can meet those needs. This offers you a starting point for much of your content creation. You need to help them solve a problem.

When you examine the underlying issues of your customers, you’ll understand how to better craft your content to help them

As you listen, keep in mind that what they will likely not explicitly give you directions about what they need you to solve. Too often, we, both the customer and the business, focus on the obvious, external problem. That external problem is only a symptom of the underlying internal issue that drives their desire for change.

For example, when you have a plumbing issue, it’s not so much that you need to have your toilet unclogged or sewer line snaked, while that is certainly the obvious and important issue to address. What you are really feeling is the internal problem of how you would feel about being unable to use your toilet, having to rid your waste in some other way. In 2020 America, we live in a society where anything other than indoor plumbing is pretty weird. You would probably feel very odd if you evacuated your wastes in an outhouse, had a Porta-Potty on the side of your house, or used your yard. All of these show that you are unable to operate by the norms of this society. THAT is the internal problem you’re actually solving with a plumber.

Add Value to Their Lives

While you listen, you also need to add value with anything you share online and your other marketing materials. You should share about the things you’ve observed how you can help them to help solve their issues in your areas of expertise. It’s not just a non-stop advertisement about what you do. You should be adding value to their life.

Connections Win

Sometimes, you’ll have areas of interest overlap with your customers, and it won’t be in your field. That’s not just okay. It’s preferred. You should always be presenting yourself as an expert in what it is that you do, but sometimes it’s those related areas or personal interests in another aspect of your life that you share that will forge a connection.

To give you an example, I’m more likely to do business with someone who is a Braves fan or is a fellow alum of the University of Georgia than someone who isn’t. When all other things are equal, that is something that will help me make the decision, because I have that connection or shared experience with someone. That’s only something I learn through interacting around that interest. That’s not to say that I exclude someone due to those factors, but I’ve found time and again that I am definitely more apt to do.

When they are able to connect with you over shared experience or interests, that’s going to be a win for your business. Use this knowledge to expand beyond a single focus for your content.

Five Topics for Your Content

  1. The main thrust of your business
  2. A related aspect to #1
  3. Another related aspect to #1
  4. Something that makes you a real person that interests you.
  5. A second topic of interest that shows you’re real.

When you deploy these varied topics in your content, it shows your community that not only are you an expert in your field, you’re a real person. If you go back to my earlier plumbing example, people aren’t always looking for a plumber. They will, however, remember that person they connected with over a shared fandom or who grew up near them is one when the time comes. They aren’t looking to hire a plumber. They are looking to hire someone they connect with who understands their internal struggle when the toilet won’t flush.

Hustleburg Episode 12 – Answering Listener Questions About Facebook 3-19-20

In this Q&A episode of the Hustleburg podcast, Brett answers listener questions about Facebook in the first of two parts. This is the beginning of a platform-specific series on the Q&A episodes about the varying social media platforms. Episode 14 will be the second part of the Facebook Q&A.

How Should I Maximize My Downtime During the COVID-19 Crisis to Brand My Business on Facebook?

During the self-isolation, restricted business operations, and a lack of sporting events, we likely find ourselves with newfound downtime. That downtime can be the catalyst necessary to lay the groundwork for your brand or business online. You can use this opportunity to create your Facebook page, engage with your existing community, and create content for it as well. Don’t let the temptation to just binge Netflix stop your dream and use this time to your advantage.

My Feed Is Filled With Draining News. How Can I Fix It?

First, take a break. Unplug and regroup. Take a walk. Read for fun. When you’re ready to fix things, follow and engage with people, pages, groups, and topics that aren’t bringing you down. The algorithms show you what they think you want to see, so you have to re-engineer what it’s showing you by changing how you use the platform. The good news is that you can change what you see by changing your behavior. The better news is that recent activity and changes have more influence than past activity, so get started now by focusing on what you want to see. You find what you seek, both online and in the world.

What Are the Benefits of Creating a Group in Support of my Facebook Page?

Your page is a communication tool for those outside your community. It’s your virtual storefront. It contains basic information about your business, like your hours, your location, or your special deals. It’s a great tool for people already looking for you. It’s social media’s version of your website with a touch of your personality.

Facebook Groups present you with a unique way to build deeper relationships with your community. It’s where you have in-depth discussions, interactions, and engagement. While your page is your opportunity to build many, shallow connections, your group gives you the chance to build ocean-deep connections with fewer people. Those are the people who are committed to your business. They are or become your raving fans.

How Can I Get More 5-Star Reviews on my Facebook Page?

Giving 5-star service is the best way to receive 5-star reviews. You can also offer on a receipt, signage in store, or a follow-up communication a small token of appreciation for all reviews. With these reviews, you should directly engage with your customers, while you have their attention, asking them for their feedback. Address any issues on the spot, and no matter what they share with you, ask them to share it online, and if your Facebook page is where you want to drive them, send them there. This also applies to Yelp or Google Reviews. 

Start Marketing Your Business Online With These Three Easy Steps

If you’re just getting started marketing your business online, Beyond Your Side Hustle offers a FREE Getting Started Guide.

Find out more about Beyond Your Side Hustle here:

Website
Hustleburg Listener Community
Facebook
Instagram
Brett’s LinkedIn

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Be a Guest on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 11 – Interview with eXp Realty’s Trent Smith

In this episode, Brett talks with eXp Realty‘s Trent A. Smith, a real estate agent here in St. Pete, helping you make sense of the real estate process.

Brett and Trent discuss his tips for buying a home, selling a home, and even a bit of real estate investing. 

Buy or Sell Your Home With Trent

Connect with Trent here:

Website
Facebook
Instagram
YouTube

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Hear Your Question, Answered, on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 10 – Answering Listener Questions 3-5-20

Before we get started on this week’s episode, I’d like to thank the folks over at Radio St. Pete for their addition of Hustleburg to the lineup on Thursdays at 8 AM and noon, as well as the podcast archive.

Thank you for the opportunity to share with your listeners how we do business in the ‘Burg.

In this Q&A episode of the Hustleburg podcast, Brett Bittner answers listener questions about how to market your business beyond social media, favorite marketing methods, and which social media platforms you should use to market your business.

How Do I Get the Word Out About My Business Beyond Social Media?

Social media isn’t for everyone, and some small businesses want to go beyond it to bring their business to the people they wish to serve. Brett responds to the above question with that in mind. The focus for someone not using social media or going beyond their social media networks should be to network. While most people think of networking as happy hours and business card swapping, there’s far more to it than that. Each interaction with someone in your field, you should learn how you can create value for them and act on it within your network. “Connectors” are some of the best businesspeople, because they know who can help whom, how, and they work to connect the helpers.

What Is Your Favorite Marketing Method?

Being a digital marketing firm, Beyond Your Side Hustle uses and recommends using social media and content marketing to share what it is that we do. By being a content producer, whether on social media, podcasts, you get to impact people’s lives that you may never encounter in a positive way. By adding all of that value to your community, value will be added to your life in return.

Which Platforms Should I Be Using for My Business?

This is a topic broached in Episode 4 of Hustleburg, where Brett discussed the single-most-important platform (Facebook), due to its popularity and the expectation that you have a page, even if you don’t have a website and alluded to what you should also consider. Keep in mind that current popularity and forever popularity aren’t the same, and that all social media platforms “age up.” Also, make sure that you use platforms that your likely customers do and that you can tell your story in a compelling way.

Start Marketing Your Business Online With These Three Easy Steps

If you’re just getting started marketing your business online, Beyond Your Side Hustle offers a FREE Getting Started Guide.

Find out more about Beyond Your Side Hustle here:

Website
Hustleburg Listener Community
Facebook
Instagram
Brett’s LinkedIn

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Be a Guest on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 9 – Interview with FUSE Therapy’s Amanda Grozdanic

In this episode, Brett talks with FUSE Therapy‘s Amanda Grozdanic, a licensed and registered occupational therapist, working in aquatic and outpatient therapy, primarily for children with disabilities. FUSE Therapy focuses on the direct needs of the child, emphasizing nature and recreational activities to address any and all limitations.

Brett and Amanda discuss who might need occupational therapy, how she can help with sensory processing for autistic children, and what about her approach sets her apart. Her focus on aquatic recreation in the community is also discussed. A hiking day to celebrate the launch of FUSE Therapy is scheduled, weather permitting, for March 14th.

Connect Your Child With FUSE Therapy

Find out more about FUSE Therapy:

Website
Facebook
Instagram

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Hear Your Question, Answered, on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 8 – Answering Listener Questions 2-20-20

In this Q&A episode of the Hustleburg podcast, our host Brett Bittner primarily answers questions about the viability of an idea, business and marketing strategy, and how much content is “too much.”

How Do You Know If/When A Business Idea is Viable?

In response to this question, Brett shares his thoughts on how you know when something moves beyond just an idea into a viable business. As with most bootstrappers, going beyond your side hustle means easing yourself and what you create into the market while still having the stability and comfort of your day job. The most important thing to know about viability is the reaction of your community about what you’re creating, and to find that out you must create. Just do it. It’s not just an athletic shoe slogan.

Where Do You Start When Creating a Strategy?

When creating a larger-scale business, a business plan can offer many insights as the entrepreneur critically evaluates the idea, product, or service. For many side hustlers, a strategy map will suffice to get past the idea stage and into the market. From a marketing perspective, strategy is determined through identifying the struggle your ideal client faces and working backward to determine the best way to tell stories to show how you and what you do will help them to tackle that struggle.  

How Much Is Too Much Content?

The short answer is that there is no such thing. With a diversity of platforms and channels, you will never overwhelm your community with content, because they don’t (and won’t) see everything that you put online. Not even your mom will get tired of seeing the content you create, because she won’t even follow you everywhere, and even if she did, the algorithms won’t show her absolutely everything. Read more about how there’s no such thing as too much content here. Finally, Brett touches on how it’s possible to create so much using a strategy like this from Gary Vaynerchuk through repurposing and sharing similar content through a variety of channels and using different contexts that are relevant to each platform.

Start Marketing Your Business Online With These Three Easy Steps

If you’re just getting started marketing your business online, Beyond Your Side Hustle offers a FREE Getting Started Guide.

Find out more about Beyond Your Side Hustle here:

Website
Hustleburg Listener Community
Facebook
Instagram
Brett’s LinkedIn

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Be a Guest on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 7 – Interview with Tread Connection Tampa Bay’s Peter Jaeger

“Weekends are for fun, not for tires.”

In this episode, Brett meets with Peter Jaeger of Tread Connection – Tampa, a mobile tire and wheel service, serving Saint Petersburg. In addition to installing tires and wheels at your home, office, or anywhere in between, they also provide mobile flat repair, wheel balancing, and nitrogen fill services for your car’s tires and wheels.

Brett and Peter discuss how operating a franchise is a bit different than building from scratch and how much things are the same. They discuss challenges in marketing a small business, even with a national brand name behind you, and their upcoming appearance at the 33rd Annual Mustang and Ford Roundup on March 14, 2020. 

Grip Tread Connection

Find out more about Tread Connection – Tampa:

Website
Facebook
Instagram

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Get Your Questions Answered on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 6.5 – Mini Episode 2-10-20

In this mini-episode of the Hustleburg podcast, our host Brett Bittner switched seats and served as a guest on HALO Social Meetup Podcast. The full conversation is available here, but this mini-episode is a pretty good summary of the hour-long conversation in about 10 minutes.

Mission, Passion, and “Why”

In the first segment, he talks about how knowing your mission and your passion for it will yield better results in your organization. This gives you a glimpse at why he’s obsessive about someone’s “why.”

No Such Thing as Work-Life Balance

Next, he discusses how’s there no such thing as work-life balance, because we all have different priorities around what makes us happy. He also offers a bit of advice to young adults about where to start looking when it comes to their career, but the advice is applicable to any of us.

Define Your Voice, Outline Your Story

Now, we’re going deeper into work-life balance, defining ourselves and what success means to each entrepreneur and using your “why” to define your voice and the story of your business.

Find Your Tribe with Social Media

Often, social media as a whole is demonized, but he reminds us how social media connects us more than it isolates us, and how we can use it to find our tribe.

Change the Culture

In this segment, he talks about how social media, like money, is a magnifier of who we are already, necessitating a change in culture, rather than vilifying a tool or other object without introspection.

Build the Tallest Building

In this final segment, he further discusses changing the culture, happiness, and how we can have the tallest building in town.

If you’re just getting started marketing your business online, Beyond Your Side Hustle offers a FREE Getting Started Guide.

Find out more about Beyond Your Side Hustle here:

Website
Hustleburg Listener Community
Facebook
Instagram
Brett’s LinkedIn

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Be a Guest on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here. 

Hustleburg Episode 6 – Answering Listener Questions 2-6-20

In this Q&A episode of the Hustleburg podcast, our host Brett Bittner primarily answers questions about branding, both in the business and personal sense.

Branding

He shares the best way to brand yourself as a student, before you even reach the workforce, especially among professions that require advanced degrees, like attorneys and doctors. These tips carry over to your personal brand beyond your education as well.

Are you concerned about changing your logo?

As your business grows, the need to grow with it and change with the times may require revisiting branding items, such as your logo. Brett shares why your logo, unless you’re a billion-dollar business that relies on being seen in a crowded field, isn’t as important as the feelings that people have about your organization. 

Staying the Course

The most important aspect of how long you stick with a course of marketing efforts is whether it’s your strategy or a particular initiative. Brett breaks down how long you should stick with what you’re doing in both cases.

Extroverts vs. Introverts

While a BIG extrovert, Brett discusses how introverts can start and grow their business and get to the point where they are able to hire an extrovert to do all the “extroverted activities” of a business. 

If you’re just getting started marketing your business online, Beyond Your Side Hustle offers a FREE Getting Started Guide.

Find out more about Beyond Your Side Hustle here:

Website
Hustleburg Listener Community
Facebook
Instagram
Brett’s LinkedIn

If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode. 

Be a Guest on Hustleburg

If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here.