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Hustleburg #55 – Realtor Brittany Ranew

“Buying or Selling a Home and Relocating… That’s One of the Most Stressful Things”

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Saint Petersburg has so much to offer, and local realtor Brittany Ranew is ready to navigate through the process of bringing and finding your life here with you. Whether you’re looking for nightlife, cultural events, doctors, or restaurants, Brittany is ready to guide you through the transition to your new hometown as your relocation specialist. She’s already done the work of relocating a few years ago, so she knows what you’re expecting, as well as a few things you might not be.

“Making an Impact on People’s Lives in a Positive Way”

Business is way more than dollars and cents. We know that it’s really all about the people. Recently elected to serve as Chair of the St. Pete Young Professionals, Brittany is making the most of serving our community in that role, as well as with her podcast St. Pete Soul.

Need a Realtor for Your Move?

Connect with Brittany to have her guide you through your transition to St. Pete life:

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St. Pete Young Professionals
St. Pete Soul Podcast

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If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode.

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Hustleburg #54 – Achieve Acupuncture’s Dr. Rebecca Gibbons

“The Last Resort with the Best Results”

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Often, people with chronic pain, neuropathy, and a variety of other issues not addressed by their earlier course of medical treatment seek out acupuncture for relief. Dr. Rebecca Gibbons, AP, DOM, RN began her practice, Achieve Acupuncture and Integrative Medicine, to serve those patients who have tried everything else but have had little success, as she integrates her Western medicine background with Eastern medicine strategies.

“Surround yourself with people are going to challenge you”

For many professional services, the focus of their post-graduate education is on the direct application of their study, with business practices and application being an afterthought. Dr. Gibbons shares that her story is no different, learning about the business side of things in her practice and that simply opening the doors doesn’t mean that the patients will start coming in.

Need Achieve Acupuncture and Integrative Medicine’s treatment options?

Connect with Dr. Gibbons and her team to see if acupuncture is right for you:
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Dr. Gibbons on LinkedIn
727-272-3587

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Hustleburg #53 – Maddie’s Cakes’ Madison Blake

“Starting Slow Helps You Understand What You’re Doing, Why You’re Doing It…”

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As COVID and the pandemic-related shutdowns kept many at home in 2020, Madison Blake started her blossoming bakery, Maddie’s Cakes, as a side hustle, preferring to “start slow.” That intentionality allows her to fully work through each business decision and give each step her full attention.

Whether a cake for your birthday, brownies for the office, or cookies as a gift, everything is customizable and made to order. Additionally, it’s delivered to you, if local. For those outside the Tampa Bay area, you can order a cake for delivery through the website.

“Small Now.. Wanna Be Big”

Growth is most definitely on Madison’s mind, as she takes the steps necessary to grow, keeping the ever-changing business climate and prevailing consumer attitudes in mind. You should expect to see Maddie’s Cakes grow into the business of her wildest dreams.

It’s All Local Delivery… Contactlessly

Connect with Maddie’s Cakes for made to order baked goods, delivered contactlessly:
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Instagram – You can order through DM!
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E-Mail
Phone – (727) 218-8504

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Hustleburg #52 – Daizy and Co.’s Lorinda Hanson

“You can’t do everything, and you can’t be everything to everyone.”

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A recent transplant from Minnesota (BRRR!), Lorinda Hanson brought Daizy and Co. with her to Madeira Beach as a solopreneur. With 30 years of graphic design experience and a decade-plus operating Daizy and Co., she knows the value of sticking to what you’re passionate about and the areas you excel. That means that you surround yourself with the smartest people in the industry as collaborators to do the rest.

“I take that experience working with the big clients to a smaller scale.”

For smaller businesses, the cost of hiring an agency to handle your marketing and design work can blow up any budget, so Lorinda works to bring topnotch, professional website design, logo design, brochures, ads, direct mail, signage, email marketing, and more to them.

Fresh Ideaz for Your Business

Connect with Daizy and Co. to make your website and printed materials stand out:
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Facebook
Instagram
Twitter
Lorinda on LinkedIn

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Hustleburg Episode 48 – Most Valuable Q&A, Part 2

As we start to close the book on 2020, it seemed like an opportunity to share some of the most valuable Q&A segments that resulted from your questions this year. In Episode 46, we shared some of the most valuable moments from the Q&A episodes of Hustleburg. Today, we offer the rest of the segments from the Q&A episodes from 2020 that elicited so much feedback from our podcast community.

Top Podcasts for the Budding Entrepreneur

It may seem like self-development in business and entrepreneurship means a lot of reading, but there is a world of podcasts that we consume. Here are our recommendations of the top podcasts for the budding entrepreneur:

You can read why these are our top 5 podcasts for the budding entrepreneur here.

Re-Purpose Pillar Content

It’s easier to re-purpose content and make derivative pieces when you have a pillar content piece to draw from. A podcast episode, white paper, keynote address, meeting notes, and instructional videos can all turn into several other pieces of content aside from their initial purpose when published. It could be all of these can be broken up into 3-4 blog posts on your website. You can then slice them up further using some of the ideas we outlined earlier in the episode to create even more content for social. This content on social media will drive your existing community toward your other work, and you’ll be able to deepen your already-existing connection with those that carry over.

It Can’t Be Hustle All The Time

One of the biggest flexes from entrepreneurs is that they are CONSTANTLY “on the grind.” A key component of content marketing success is the consistency of your content creation. Consistency is valuable, as is being able to unplug from time to time. When you can plan your breaks from consistent practice and make known the deviation from the standard, you offer your community an adjustment.

If you’re an extrovert like me, you are energized by your interactions with others. The holidays present an opportunity to re-connect with those who don’t get as much of your attention when you’re “on,” as well as recharge yourself with the love and quality time spent with your loved ones, deepening your connection with them.

We’ve all seen someone preoccupied with their cell phone, rather than engaging with the people around them. Obviously, in 2020 we’ve had to reexamine and retool our work lives to fit the framework we find ourselves in, and as we discussed in the bonus episode released toward the beginning of the pandemic shutdowns, it’s important that we maintain separate “work” time from the rest of our time. Really, it’s about making sure you aren’t sleepwalking through the relationships you have with the most important people in your life as a sacrifice to what you do, especially when that scrolling and app-checking isn’t actually productive time spent.

Get Engagement Training in Your Inbox Now

If you’re not satisfied with the social media results you’re getting, Beyond Your Side Hustle offers this training via email.

Find out more about Beyond Your Side Hustle here:

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If you enjoyed what you heard in this episode, please take a moment to subscribe, rate, and review this podcast on your favorite player. Each episode is available on its own post, with the entire catalog here. It’s available on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast catcher. We listen to this show and our favorites on Castbox. It’s hosted by Podbean. We appreciate your attention, and we can’t wait to have you back for the next episode.

Be a Guest on Hustleburg

If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here.

Hustleburg Episode 49 – Interview with J. Tails’ Jessica Montero

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“Hunker down into your niche, what makes you unique, your passion”

A Saint Petersburg native, Jessica Montero takes care of all things tails with her passion project and flourishing business, J. Tails. Whether you’re in need of in-home care for your pet or a place for him or her to socialize and play, J. Tails serves your needs with their dog-walking and doggie daycare offerings. Obsessed with animals large and small from a young age, Jessica started her business by focusing on that obsession and finding her place in a booming industry. Starting small by providing dog-walking and in-home pet care, she graduated to “The Barkyard,” a brick and mortar facility just south of Central Ave. on the west side of I-275 in the vibrant Warehouse Arts District of St. Pete.

Hear Jessica Montero from J. Tails in Saint Petersburg, Florida on Episode 49 of Hustleburg!

“Feedback is invaluable. It’s free advice.”

In Jessica’s six-year journey as an entrepreneur building J. Tails, she found that being flexible, yet goal-focused, helped her grow, especially when it came to the feedback she received from her team and her clients. That “free advice” helps her to get better every day with her business.

Fetch!

Connect with Jessica and the J. Tails team:

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Facebook
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The J. Tails Story
E-Mail
(727) 379-2275

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If you have any questions you’d like to have answered on an upcoming Q&A episode, please take a moment to visit beyondyoursidehustle.com/podcastquestion and ask there. If you’re a St. Pete businessperson who’d like to sit down for an interview, please reach out to us here.

Hustleburg Episode 47 – Interview with Marsalisi Law’s Frank Marsalisi

“I’m Born and Raised in the Community, and Any Way I Can Give Back”

Having always had aspirations of opening his own law firm, Frank Marsalisi returned to his native Saint Petersburg after law school at the University of Pittsburgh. He came home to serve his community by opening a personal injury firm on Central Avenue. Giving back to the community where he was born and raised is evident with the personal, one-on-one attention for his clients’ personal injury legal needs.

“As an Entrepreneur, Your Business is Always on Your Mind. 24/7.”

As we’ve found with many professional services providers (attorneys, pharmacists, and therapists) in prior Hustleburg interviews, the business side of their entrepreneurial efforts isn’t taught in grad school, rather IN the field itself. With experience at other firms prior to starting his own, as well as a strong group of mentors, family, and support staff, Frank harnessed that entrepreneurial desire in opening his own firm.

Get Personal

Connect with Marsalisi Law:

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Facebook
Instagram
Meet Frank
727-800-5052

Get Engagement Training in Your Inbox Now

If you’re not satisfied with the social media results you’re getting, Beyond Your Side Hustle offers this training via email.

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Hustleburg Episode 46 – Most Valuable Q&A

As we start to close the book on 2020, it seemed like an opportunity to share some of the most valuable Q&A segments that resulted from your questions this year.

Why Is So Important!

Every entrepreneur should be able to point to their mission to know how to best serve their customer and operate their business. Without this guiding star, it’s easy for your business ship to be rudderless. In this part of Episode 2, Brett shares his why, as well as why that question is so important.

There is No Such Thing As Too Much Content

This derived from a question asking how much is too much when it comes to content in Episode 8. With a diversity of platforms and channels, you will never overwhelm your community with content, because they don’t (and won’t) see everything that you put online. Not even your mom will get tired of seeing the content you create, because she won’t even follow you everywhere, and even if she did, the algorithms won’t show her absolutely everything. Read more about how there’s no such thing as too much content here. Finally, Brett touches on how it’s possible to create so much using a strategy like this from Gary Vaynerchuk through repurposing and sharing similar content through a variety of channels and using different contexts that are relevant to each platform.

Kindness Is Free And Can Kill Your Competition

In Episode 40, Brett shared one of the greatest ways to differentiate your business from others in your industry, and it’s free. What if I told you that there is one thing that you can focus on in your business that will set you apart from everyone else in your industry, make you the talk of the town, and make your brand such that you get the best customers to join your community? No matter what business you’re in, if you focus on kindness in every interaction you will have an amazing advantage that can’t be surpassed or undercut. When you focus on kindness, you add so much value in every interaction that the rest of your brand identity and reputation dovetail around it.

The best part? Kindness is free.

Don’t let that price tag fool you about the value of it.

Make Social Media Work FOR You

In the first week of a three-week strategy to lead you to ideal engagement for your business, Episode 30 begins with this game-changer to force the social media platforms work for you, instead of using you for their own purposes.

Here’s how to start: Stop posting content on this platform. On the first day of Week 1, go through your connections, friends, pages, accounts, groups, and hashtags to UNFOLLOW/UNFRIEND/DISCONNECT all the users of the platform that don’t add value for you. Explore the connections from those that do add value to you.

Indicate an interest in the creators that show up in the “new” content you see by simply tapping or clicking “like” on the posts that give you even the slightest bit of value.

Simply “like” them.

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If you’re not satisfied with the social media results you’re getting, Beyond Your Side Hustle offers this training via email.

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Hustleburg Episode 44 – Journey Through the Side Hustle with Ignite Your Service’s Tony Johnson

Hear the Journey Through a Side Hustle

This episode is a Q&A episode featuring Tony Johnson from Ignite Your Service to share his journey through the side hustle and into the full-fledged business. It’s one thing to hear from Brett about going beyond your side hustle, and Tony can share his experience as a proof of concept for starting a side hustle with your day job and transitioning into making your entrepreneurial venture into your career and ditching that 9-5.

Tony Johnson is an award-winning keynote speaker and customer experience strategist. He is the founder of Ignite Your Service training and consulting. He has a background in hospitality and front line leadership and he currently lives here in Florida with his wife, Melissa.

In the episode, Tony mentions his free masterclass, where you can get a free 45-minute coaching session with him. This is where you can find that class.

Don’t forget that we will have 2 interview episodes in December that are video episodes, available on YouTube. Subscribe now to be the first to access them when they publish ahead of their audio-only versions. All 2021 episodes of the podcast will be available there as well as where you currently listen to Hustleburg.

Connect with Tony Johnson and Ignite Your Service:

Website
Facebook
Twitter
Instagram
YouTube
Get Tony’s Masterclass

Get Engagement Training in Your Inbox Now

If you’re not satisfied with the social media results you’re getting, Beyond Your Side Hustle offers this training via email.

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Hustleburg Episode 43 – Interview with My Mathematical Mind’s Deborah Peart #BlackWomenRockMath

“If not me, then who?”

Most people don’t actually hate math, rather they hate the bad experiences they’ve had with math as it’s been presented to them. Deborah Peart of My Mathematical Mind works with teachers and students who feel like they just “aren’t math people” to develop lasting positive math identities, and improve achievement in mathematics. Often, it’s a matter of not having questions answered, as Deborah experienced in her early childhood education, which silences the student as their curiosity and interest is dampened.

“Why Are Your Students so Excited About Math?”

When your peers in the education field ask you that question, you know you’re doing something right. Whether it’s the one-on-one coaching with elementary school-aged students, mentorship with educators, or the scholarship and public speaking on the subject, My Mathematical Mind offers the tools to create and nurture educational environments that grow confidence around mathematics.

Grow Your and your Child’s Confidence Around Mathematics

Connect with My Mathematical Mind:

Website
Twitter
LinkedIn
Read about guiding students to a healthy math identity

Get Engagement Training in Your Inbox Now

If you’re not satisfied with the social media results you’re getting, Beyond Your Side Hustle offers this training via email.

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